Could AI Destroy Google’s $250 Billion Search Empire?
Google processes over 8.5 billion searches every single day. Their business model depends on us clicking through search results. But […]
content marketing
People Buy From Brands They Trust, and Trust Starts with a Story.
Your business has stories worth telling. Not just for content, but for connection. Because the real reason people don’t trust
Why Not Share Some of My Scribbles?
After a spirited chat last week with the one and only Mr. Coffee News Dallas himself (Adam Jochelson) I finally
How Love for Community Created Something Magical in Oak Cliff
I’m thrilled to have a conversation with friend and fellow dancer, Antonio Lucero, a serial entrepreneur, culture builder, and one
What Most Nonprofits Get Wrong About Marketing
How do you market a nonprofit? Same way you market anything else. But here’s where a lot of folks mess
How to Win By Being Obnoxious (Sometimes)
“I see him everywhere. It’s kind of annoying.” That’s what my attorney client said about a competitor dominating her feed.
Marketing Doesn’t Have To Be Manipulative
There’s a better way. A bolder way. A more human way. It’s called Marketing for Good. Not “good” like polite.
Vibe Marketing: Why It’s Trending and Why I Love It
In a digital landscape drowning in algorithmically-optimized content, something authentic is emerging. Something real. Something with actual feeling. Welcome to
Google’s 7-11-4 Rule: Or Why Your Marketing Is Like Bringing a Post-it Note to a Billboard Fight
Your “post once a week and hope for the best” strategy? It’s about as effective as using a flip phone
Stop Obsessing Over Keywords Nobody Searches For…
Look, we need to talk about your SEO “strategy”… You’re out here celebrating because you rank #1 for “experienced personal