Why Traditional Advertising Still Works in a Digital World

Hey friends! Want to hear something funny? I used to HATE billboards, but then I met Staci Schofield from Lamar Advertising, and she totally changed my mind about those giant signs we see while driving.

In this super fun chat, Staci shares some really cool secrets about billboards that might surprise you. Like how they’re basically giant pop-ups from before the internet was even invented, and they’re actually way cheaper to use than most people think!

But the best part about Staci isn’t just her billboard knowledge – she’s also East Dallas’s biggest fan. When she’s not helping businesses get noticed with billboards, she’s running around the neighborhood making friends and helping local shops grow. Just don’t blame us if you start paying more attention to billboards after watching this – your neck might get a workout from all that looking up!